Pricing plans that favor
bootstrappers

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<$1k$10K$20K$40K$60K>$80K
Starter

$0

USD

/month

$0.49 / extra customer

  • 100 MALM Monthly Active Loyalty Members (MALM) are customers who earn or redeem points at least once a month. This does not count point expirations or data imports. More in FAQs
  • Diverse loyalty & reward program
  • VIP tiers
  • Basic Gamifications
  • Loyalty program for Mobile
  • Loyalty program POS
  • Referral program
  • Loyalty point for guest
Growth

$29

USD

/month

$0.29 / extra customer

  • 500 MALM Monthly Active Loyalty Members (MALM) are customers who earn or redeem points at least once a month. This does not count point expirations or data imports. More in FAQs
  • All in Starter
  • 130+ languages supported
  • Customize storefront widget
  • Remove OneLoyalty logo
  • On-demand program data access
Professional

$49

USD

/month

$0.15 / extra customer

  • 2,000 MALM Monthly Active Loyalty Members (MALM) are customers who earn or redeem points at least once a month. This does not count point expirations or data imports. More in FAQs
  • All in Growth
  • Reset member tier lifespan
  • Points & rewards expiration
  • Built-in loyalty program page
  • Post purchase page
  • Shopify Flow integration
Enterprise

$399

USD

/month

$0.09/ extra customer

  • 10,000 MALM Monthly Active Loyalty Members (MALM) are customers who earn or redeem points at least once a month. This does not count point expirations or data imports. More in FAQs
  • All in Professional
  • Widget customization by experts
  • API access for custom features
  • Software development kit
  • Dedicated server
  • Dedicated account manager
  • Skip-the-line support
  • 30-day satisfaction guarantee

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*Unsure about which plan best suits you? Contact us at [email protected]o for help.

Frequently Asked Questions

Monthly Active Loyalty Members (MALM) are those who have earned or redeemed points from your loyalty program at least once a month. OneLoyalty does not charge for customers who interact with your store without engaging with the point system. Please be aware that actions such as points expiring or data import updates are not considered in this count.

Example: Out of the 200 customers in your loyalty program, only 115 earned or redeemed points in July. Therefore, your number of Monthly Active Loyalty Members (MALM) for July is 115.

Your MALM will be counted from the first to the last day of each month and reset to 0 on the first day of the following month. During this period, if your MALM is under the plan limit, you’ll only need to pay the subscription fee. Otherwise, if your MALM exceeds the limit, you’ll be charged based on the fee granted to each plan.

If you exceed the MALM limit, you’ll need to pay an extra fee for them. The charge is automatic, applied for every set of 10 customers, and the maximum total charge per month is capped at $3,000. Once you reach this cap, you won’t be charged any additional fees for that month, regardless of how many more customers you’ll have.

For example, imagine you’re on the Starter plan. Your Monthly Active Loyalty Members (MALM) in July are 115. Since you exceeded the 100-customer limit on the Starter plan, you’re charged an extra fee for the additional customers. In this case, you have 15 extra customers, rounded up to 2 sets. Therefore, you’ll be charged $4.9 for each of these 2 sets, resulting in a total fee of $9.8. And because you only have 15/20 customers, 5 remaining customers will be added to your next month (which means your limit for the next month will be 105 for the Starter plan).

A max charge (spending cap) is designed to safeguard your benefits and prevent excessive charges. If you go over the spending cap in a month, you won’t be charged any additional fees even if the number of customers continues to increase.

While you won’t incur further charges after hitting the cap, we recommend upgrading to a higher plan, which can be beneficial as it offers a lower per-unit cost and additional features.

When you upgrade or downgrade, your MALM will be recalculated based on the new plan’s offer. If your MALM exceeds the new plan’s included number, you may need to pay for additional charges.

  • Upgrade

For example, you’re on the Growth plan and estimate your MALM will reach 1,000 at the end of the month.

– If you remain on the Growth plan, you will exceed 500 MALM. It means you’ll be charged an extra $145. As we’re charging for a set of 10 MALM, you’ll have to charge 50 times in total with $2.9 each time.

– Otherwise, if you upgrade to Professional plan (with the MALM limit is 2,000), you’ll only need to pay $20 more for the price gap between the Growth plan and the Professional plan instead of $145, and still have 1,000 more MALM to go.

Thus, we recommend you consider carefully before going for an extra fee or upgrading to a higher plan. Our goal is to ensure your complete satisfaction, so please don’t hesitate to contact us if you need any support.

  • Downgrade

For example, you’re on the Growth plan, and your MALM is 300. For some reason, you want to downgrade to the Starter plan. The MALM limit of the Starter plan is 100, which means you have exceeded 200 MALM. Therefore, you’ll be charged an extra $98.

However, if you really need to downgrade/unsubscribe, we highly recommend doing so at the beginning of a new month (when your MALM has been reset to 0).

Your customers will not experience any service disruptions.

Our 30-day satisfaction guarantee is exclusively available for the Enterprise plan. It demonstrates our commitment to the excellence of our products and services. If you’re not fully satisfied within 30 days, we will gladly refund your subscription fee.

Just get in touch with our support team, and we will guide you through the refund procedure. Our aim is to guarantee your total satisfaction, so please feel free to contact us with any worries you may have.

Don’t find the answer? We can help, contact us at [email protected]

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“OneLoyalty is a Loyalty & Rewards app that’s perfect for startups and stores of all sizes looking to keep customers coming back.If you’re a growing business, OneLoyalty is a solid choice to build loyalty and boost repeat sales.”

Asmita Super Markets Pvt. Ltd.
Super Markets in India
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“Such a great app! Love that it’s free and has such great features. Also, customer service is amazing. The rep responded super fast and was super helpful over chat!”


Liv + Roo
Clothing store in the US
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“10/10 would recommend. The team’s working on a lot of features and the customer service is totally on point and very responsive!!”


Regal Gems Jewellery Co.
Jewellery store in Canada
5 star rating
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“Very good onboarding experience, the process was smooth and well-organized. The team was very responsive and available to answer all my questions, which made me feel comfortable right from the start.”

Quixara
Jewelry store in France

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Your first 100 loyalty members are free of charge.